SEO report of designingforbrandexperience.com

Designing for Brand Experience

www.designingforbrandexperience.com/

Designing for Brand Experience: Operationalizing a Service Dominant Logic Approach to Branding through Service Design

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Use "H" tags.

 SEO

URL

Domain : www.designingforbrandexperience.com/

Character length : 36

Title
Designing for Brand Experience
Description
Designing for Brand Experience: Operationalizing a Service Dominant Logic Approach to Branding through Service Design
Keywords (meta keywords)
Designing for Brand Experience, Operationalizing a Service Dominant Logic Approach to Branding through Service Design; Brand Experience Manual; Service Branding; Brand Experience Manual; Semantic Tran

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Designing for Brand Experience
type: website
description: Designing for Brand Experience: Operationalizing a Service Dominant Logic Approach to Branding through Service Design
image: http://www.designingforbrandexperience.com/images/img-social.jpeg
image:width: 1440
image:height: 804
url: http://www.designingforbrandexperience.com/
site_name: Designing for Brand Experience

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

Linkedin17

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Designing for Brand Experience

Character length : 30

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
000000

No "H" tags found

Heading structure in the source code
    Word cloud
    • service14
    • brand12
    • branding10
    • design10
    • experience8
    • approach6
    • hand4
    • development4
    • interactions4
    • designing4
    • teams4
    • brand-informed2
    • proposes2
    • same2
    • time2
    • provides2
    • customer-experience2
    • framework2
    • together2
    • focus2
    • rarely2
    • customers2
    • thesis2
    • bring2
    • aims2
    • important2
    • bridge2
    • pdf2
    • download2
    • cover2
    • image2
    • wirth2
    • andreas2
    • level2
    • practical2
    • two2
    • between2
    • fields2
    • both2
    • theoretical2
    • marketing2
    • deliver2
    • e-mail2
    • subject2
    • despite2
    • acknowledgment2
    • emerges2
    • value2
    • message2
    • logic2
    • mauricy2
    • alves2
    • operationalizing2
    • send2
    • dominant2
    • customer’s2
    • experiences2
    • equipped2
    • adequate2
    • information2
    Keyword matrix
    wordtitledescriptionsheading
    service
    brand
    branding
    design
    experience
    approach
    Two Word cloud
    • service design4
    • experience the brand3
    • brand experience3
    • through the designing2
    • experience framework2
    • branding and service2
    Three Word cloud
    • thesis aims to bring2
    • interactions through which2
    • branding and marketing teams2
    • service design together2
    • designing for brand2
    • two fields of branding2
    404 Page
    The website has a 404 error page.
    Flash content
    Good! The website does not have any flash contents.
    Frame
    Good! The website does not use iFrame solutions.
    Images
    We found 4 images on this web page.

    Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

     Readability

    Flesch–Kincaid Grade Level
    8.50
    Flesch Reading Ease
    50.30
    Coleman Liau Index
    12.00
    Automated Readability Index (ARI)
    8.80
    Dale–Chall Readability
    6.70
    SMOG Index
    10.80
    Spache Readibility
    5.00
    Number of letters
    1844
    Number of words
    339
    Number of sentences
    37
    Average words per sentences
    9
    Number of syllables
    590
    Syllables in words
    611
    Average syllables in words
    1.74
    Number of words in first three syllables
    65
    Percentage of word / syllables
    19.17
    Words not in Dale-Chall easy-word list
    134
    Words not in Spache easy-word list
    51

     Technologies

    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Redirection (www / not www)
    Error! The web address is accessible with and without www!
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Printability
    Suggestion! Unfortunately, no printer-friendly CSS found.
    Meta Tag (viewport tag, mobile devices)
    Error! The meta tag named viewport is missing.

     Speed test

    Server response time
    The server response time is fast enough.
    Table layout
    Good! No nested tables found.
    Number of HTTP resources
    32
    Number of source domains
    2
    Render blocking resources
    The elements below are blocking the “above the fold” rendering.
    List of render blocking javascript files
    • http://www.designingforbrandexperience.com/js/jquery.js
    • http://www.designingforbrandexperience.com/.. /jquery-migrate-1.2.1.min.js
    • http://www.designingforbrandexperience.com/js/jquery.easing.1.3.js
    • http://www.designingforbrandexperience.com/js/superfish.js
    • http://www.designingforbrandexperience.com/.. /yjsg.yjsgroundprogress.js
    • http://www.designingforbrandexperience.com/js/jquery.sticky.js
    • http://www.designingforbrandexperience.com/js/jquery.queryloader2.js
    • http://www.designingforbrandexperience.com/js/jquery.appear.js
    • http://www.designingforbrandexperience.com/js/jquery.ui.totop.js
    • http://www.designingforbrandexperience.com/js/jquery.caroufredsel.js
    • http://www.designingforbrandexperience.com/.. /jquery.touchSwipe.min.js
    • http://www.designingforbrandexperience.com/.. /jquery.parallax-1.1.3.resize.js
    • http://www.designingforbrandexperience.com/js/SmoothScroll.js
    • http://www.designingforbrandexperience.com/js/jquery.prettyPhoto.js
    • http://www.designingforbrandexperience.com/js/scripts.js
    List of render blocking css files
    • http://www.designingforbrandexperience.com/css/bootstrap.css
    • http://www.designingforbrandexperience.com/css/font-awesome.css
    • http://www.designingforbrandexperience.com/css/prettyPhoto.css
    • http://www.designingforbrandexperience.com/css/animate.css
    • http://www.designingforbrandexperience.com/css/style.css
    • https://fonts.googleapis.com/css?family=Amiri:400,400italic,700,700it...
    • https://fonts.googleapis.com/css?family=Montserrat:400,700
    • https://fonts.googleapis.com/css?family=Roboto:400,700

     Speed test – Javascript

    Javascript
    Error! Too many javascript files found which slows down the page load on the website.
    • http://www.designingforbrandexperience.com/js/jquery.js
    • http://www.designingforbrandexperience.com/js/jquery-migrate-1.2.1.min.js
    • http://www.designingforbrandexperience.com/js/jquery.easing.1.3.js
    • http://www.designingforbrandexperience.com/js/superfish.js
    • http://www.designingforbrandexperience.com/js/yjsg.yjsgroundprogress.js
    • http://www.designingforbrandexperience.com/js/jquery.sticky.js
    • http://www.designingforbrandexperience.com/js/jquery.queryloader2.js
    • http://www.designingforbrandexperience.com/js/jquery.appear.js
    • http://www.designingforbrandexperience.com/js/jquery.ui.totop.js
    • http://www.designingforbrandexperience.com/js/jquery.caroufredsel.js
    • http://www.designingforbrandexperience.com/js/jquery.touchSwipe.min.js
    • http://www.designingforbrandexperience.com/js/jquery.parallax-1.1.3.resize.js
    • http://www.designingforbrandexperience.com/js/SmoothScroll.js
    • http://www.designingforbrandexperience.com/js/jquery.prettyPhoto.js
    • http://www.designingforbrandexperience.com/js/scripts.js
    • http://www.designingforbrandexperience.com/js/bootstrap.min.js
    File size of all javascript files combined
    328.02KB
    Javascript minifying
    You can save 13.9KB (33% compression) on the analysed URL by minifying the javascript files.

     Speed test – CSS

    CSS
    Error! Too many CSS files detected that slows down the page load.
    • http://www.designingforbrandexperience.com/css/bootstrap.css
    • http://www.designingforbrandexperience.com/css/font-awesome.css
    • http://www.designingforbrandexperience.com/css/prettyPhoto.css
    • http://www.designingforbrandexperience.com/css/animate.css
    • http://www.designingforbrandexperience.com/css/style.css
    File size of all css files combined
    308.46KB
    CSS minifying
    You can save 1.4KB (13% compression) on the analysed URL by minifying the CSS files.

     Speed test – Compression

    Uncompressed size of the of the HTML
    13.47KB
    Gzip compression
    Your site uses compression.

     Speed test – Browser cache

    Number of static resources (image, JS, CSS)
    28
    Browser cache
    The browser cache is not set correctly for all elements.
    URLDuration
    http://www.designingforbrandexperience.com/css/animate.cssExpiry time is not specified
    http://www.designingforbrandexperience.com/css/bootstrap.cssExpiry time is not specified
    http://www.designingforbrandexperience.com/css/font-awesome.cssExpiry time is not specified
    http://www.designingforbrandexperience.com/css/prettyPhoto.cssExpiry time is not specified
    http://www.designingforbrandexperience.com/css/style.cssExpiry time is not specified
    http://www.designingforbrandexperience.com/images/bg1.jpgExpiry time is not specified
    http://www.designingforbrandexperience.com/images/icone-link.pngExpiry time is not specified
    http://www.designingforbrandexperience.com/images/logo-footer.pngExpiry time is not specified
    http://www.designingforbrandexperience.com/images/totop.gifExpiry time is not specified
    http://www.designingforbrandexperience.com/js/SmoothScroll.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/bootstrap.min.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/.. /jquery-migrate-1.2.1.min.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.appear.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.caroufredsel.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.easing.1.3.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/.. /jquery.parallax-1.1.3.resize.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.prettyPhoto.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.queryloader2.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.sticky.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/.. /jquery.touchSwipe.min.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/jquery.ui.totop.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/scripts.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/js/superfish.jsExpiry time is not specified
    http://www.designingforbrandexperience.com/.. /yjsg.yjsgroundprogress.jsExpiry time is not specified

     Speed test – Images

    File size of all images combined
    294.22KB
    Image optimisation
    You can save 6.3KB (43% compression) by optimising the images below:

     Links

    We found a total of 5 different links.
    Internal links: 1
    External links: 4

    External links:

    Link text (anchor) Link strength
    Author
    Download PDF
    https://aho.no/en
    Cover Image: Andreas Wirth

    Internal links:

    Link text (anchor) Link strength
    Contact

     Website security

    IP
    93.188.160.55
    External hidden links
    Good! No hidden external links found
    Looking for eval()
    Good! No eval(bas64_decode()) scripts are found
    Checking for XSS vulnerability
    No XSS vulnerability found
    Email encryption
    Good! We have not found any unencrypted email addresses.

     Sites on same ip

    designingforbrandexperience.com

    designingforbrandexperience.com

    universaltechnology.com

    universaltechnology.com

    becheksafety.com

    becheksafety.com

    bluebookdeal.com

    bluebookdeal.com

    igcshop.com

    igcshop.com

     Icons

    Favicon
    Good! The website uses favicon.

     Typos

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